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	<title>Comments for Women's Forum</title>
	<link>http://www.boomerwomenblog.com</link>
	<description>Where Women Meet to Network, Learn and Have Fun</description>
	<pubDate>Sat, 11 Oct 2008 13:45:50 +0000</pubDate>
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		<title>Comment on Definition of Marketing by Lois</title>
		<link>http://www.boomerwomenblog.com/2006/12/13/definition-of-marketing/#comment-27</link>
		<pubDate>Mon, 14 May 2007 02:00:15 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2006/12/13/definition-of-marketing/#comment-27</guid>
					<description>Hey thanks, Michael. Glad you liked it.

Lois</description>
		<content:encoded><![CDATA[<p>Hey thanks, Michael. Glad you liked it.</p>
<p>Lois
</p>
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		<title>Comment on Definition of Marketing by poetryman</title>
		<link>http://www.boomerwomenblog.com/2006/12/13/definition-of-marketing/#comment-26</link>
		<pubDate>Sat, 12 May 2007 12:55:32 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2006/12/13/definition-of-marketing/#comment-26</guid>
					<description>A good sense of humor doesn't hurt.   I may even remember the lesson!  Good post.</description>
		<content:encoded><![CDATA[<p>A good sense of humor doesn&#8217;t hurt.   I may even remember the lesson!  Good post.
</p>
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		<title>Comment on Definition of Marketing by Lois</title>
		<link>http://www.boomerwomenblog.com/2006/12/13/definition-of-marketing/#comment-21</link>
		<pubDate>Sat, 31 Mar 2007 14:33:49 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2006/12/13/definition-of-marketing/#comment-21</guid>
					<description>Hee. Hee. I think so!</description>
		<content:encoded><![CDATA[<p>Hee. Hee. I think so!
</p>
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		<title>Comment on Definition of Marketing by Lisa McLeod</title>
		<link>http://www.boomerwomenblog.com/2006/12/13/definition-of-marketing/#comment-20</link>
		<pubDate>Sat, 31 Mar 2007 14:27:32 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2006/12/13/definition-of-marketing/#comment-20</guid>
					<description>Hilarious, what if I tell my husband I'm too tired to be great in bed, is that the returns department?</description>
		<content:encoded><![CDATA[<p>Hilarious, what if I tell my husband I&#8217;m too tired to be great in bed, is that the returns department?
</p>
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		<title>Comment on Women Selling to Men by Lois</title>
		<link>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-15</link>
		<pubDate>Fri, 02 Mar 2007 00:14:21 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-15</guid>
					<description>Hi Teena,

Thanks a bunch. Great ideas. It will be easy to work them into the book. Just in the nick of time, too! We're finishing up the first draft and moving into the editing stage soon.

I'm glad you like my newsletter, &lt;strong&gt;&lt;a href="http://www.marketingideashop.com/subscribe.html" rel="nofollow"&gt;Brainy Tidbits&lt;/a&gt;&lt;/strong&gt;. It's fun doing it.

Lois</description>
		<content:encoded><![CDATA[<p>Hi Teena,</p>
<p>Thanks a bunch. Great ideas. It will be easy to work them into the book. Just in the nick of time, too! We&#8217;re finishing up the first draft and moving into the editing stage soon.</p>
<p>I&#8217;m glad you like my newsletter, <strong><a href="http://www.marketingideashop.com/subscribe.html" rel="nofollow">Brainy Tidbits</a></strong>. It&#8217;s fun doing it.</p>
<p>Lois
</p>
]]></content:encoded>
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		<title>Comment on Women Selling to Men by BuildAWebsiteTonight</title>
		<link>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-13</link>
		<pubDate>Thu, 01 Mar 2007 23:11:21 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-13</guid>
					<description>Hi there Lois,

Hope you're having a faaabulous day!

In my experience the difference between women and men who want to buy websites is:

* women want to know the visual stuff -  if they can change the web page colors, the font colors, etc, as well as the security stuff - is it 'safe' to sell products from their site; techie stuff comes in second

* men on the other hand want to know all the techie bits first - how much storage space [MBs or GBs], monthly download amount, how many ftp accounts, add-ons [and types], upgrade path, how many email names etc - and secondly, whether they can have audio and video on the website; color of pages and fonts doesn't come into the conversation.

Knowing that men and women think differently, I approach their questions in different ways, and focus on the things my experience has taught me is the best way to answer each of them.  

I'm sure many people do this instinctively and don't even realise they deal differently with men compared to women, but if we can recognize we do this, it's very powerful.  We can streamline two different ways to sell our product or service, targetted to the needs of each group.

My preference?  A color-loving outgoing woman who knows her techie stuff! :-)

PS  - thanks for the great newsletter!

Ciao ciao
Teena
&lt;a href="http://Buildawebsitetonight.com" rel="nofollow"&gt;http://BuildAWebsiteTonight.com&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Hi there Lois,</p>
<p>Hope you&#8217;re having a faaabulous day!</p>
<p>In my experience the difference between women and men who want to buy websites is:</p>
<p>* women want to know the visual stuff -  if they can change the web page colors, the font colors, etc, as well as the security stuff - is it &#8217;safe&#8217; to sell products from their site; techie stuff comes in second</p>
<p>* men on the other hand want to know all the techie bits first - how much storage space [MBs or GBs], monthly download amount, how many ftp accounts, add-ons [and types], upgrade path, how many email names etc - and secondly, whether they can have audio and video on the website; color of pages and fonts doesn&#8217;t come into the conversation.</p>
<p>Knowing that men and women think differently, I approach their questions in different ways, and focus on the things my experience has taught me is the best way to answer each of them.  </p>
<p>I&#8217;m sure many people do this instinctively and don&#8217;t even realise they deal differently with men compared to women, but if we can recognize we do this, it&#8217;s very powerful.  We can streamline two different ways to sell our product or service, targetted to the needs of each group.</p>
<p>My preference?  A color-loving outgoing woman who knows her techie stuff! <img src='http://www.boomerwomenblog.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>PS  - thanks for the great newsletter!</p>
<p>Ciao ciao<br />
Teena<br />
<a href="http://Buildawebsitetonight.com" rel="nofollow">http://BuildAWebsiteTonight.com</a>
</p>
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		<title>Comment on Women Selling to Men by Tracey Dooley</title>
		<link>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-8</link>
		<pubDate>Wed, 07 Feb 2007 17:45:51 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-8</guid>
					<description>Sounds good!

I've another one! In general women will pore over the details, whereas men seem to be OK with just the quick facts!

Thanks!

Tracey
Tracey
http://marketingmoment.wordpress.com/</description>
		<content:encoded><![CDATA[<p>Sounds good!</p>
<p>I&#8217;ve another one! In general women will pore over the details, whereas men seem to be OK with just the quick facts!</p>
<p>Thanks!</p>
<p>Tracey<br />
Tracey<br />
<a href="http://marketingmoment.wordpress.com/" rel="nofollow">http://marketingmoment.wordpress.com/</a>
</p>
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	<item>
		<title>Comment on Women Selling to Men by Lois</title>
		<link>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-7</link>
		<pubDate>Wed, 07 Feb 2007 16:53:54 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-7</guid>
					<description>Hi Tracey,

Thanks. I actually have a cartoon that says this. Perhaps I can get permission to use it.

Lois</description>
		<content:encoded><![CDATA[<p>Hi Tracey,</p>
<p>Thanks. I actually have a cartoon that says this. Perhaps I can get permission to use it.</p>
<p>Lois
</p>
]]></content:encoded>
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		<title>Comment on Women Selling to Men by Tracey Dooley</title>
		<link>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-6</link>
		<pubDate>Wed, 07 Feb 2007 15:20:49 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2007/01/22/women-selling-to-men/#comment-6</guid>
					<description>Hi Lois!

You've had some great ideas in your ezine, but to add a few of mine:

Women LOVE bargains, and will often buy things they don't want or need IF they the get something for free. I know, I've done this numerous times, against my better judgement!

Also, while a woman will generally buy something to co-ordinate with her wardrobe, checking out competing stores' wares for price, quality, fit, etc, a man will just go out and buy a shirt, if that's what he needs.

Hope this helps!

Tracey
http://marketingmoment.wordpress.com/</description>
		<content:encoded><![CDATA[<p>Hi Lois!</p>
<p>You&#8217;ve had some great ideas in your ezine, but to add a few of mine:</p>
<p>Women LOVE bargains, and will often buy things they don&#8217;t want or need IF they the get something for free. I know, I&#8217;ve done this numerous times, against my better judgement!</p>
<p>Also, while a woman will generally buy something to co-ordinate with her wardrobe, checking out competing stores&#8217; wares for price, quality, fit, etc, a man will just go out and buy a shirt, if that&#8217;s what he needs.</p>
<p>Hope this helps!</p>
<p>Tracey<br />
<a href="http://marketingmoment.wordpress.com/" rel="nofollow">http://marketingmoment.wordpress.com/</a>
</p>
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		<title>Comment on Sensory Shopping by Keetha</title>
		<link>http://www.boomerwomenblog.com/2006/12/14/sensory-shopping/#comment-4</link>
		<pubDate>Tue, 19 Dec 2006 21:18:39 +0000</pubDate>
		<guid>http://www.boomerwomenblog.com/2006/12/14/sensory-shopping/#comment-4</guid>
					<description>Oh, that's great! Made me laugh out loud.</description>
		<content:encoded><![CDATA[<p>Oh, that&#8217;s great! Made me laugh out loud.
</p>
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