Why Santa’s Marketing Works Better Than Yours
It’s getting close to Christmas, so I thought I’d repost this so you could enjoy it.
Did you ever wonder why Santa’s marketing works better than
yours? Practically everyone in the world knows who Santa
is. Does everyone know who you are? I didn’t think so!
Maybe you should take some lessons from Santa.
My friend, Sean D’Souza from Auckland, New Zealand, has
given me permission to give you his whitepaper, “Ho! Ho!
Ho! Why Santa’s Marketing Works Better Than Yours!” I think
you’ll enjoy it, and feel free to pass it on to your
friends and clients.
